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Coffee & Community Interview Series
Explore the inspiring journey of Vanessa Alvarez, owner of Catalina’s Coffee & Cocktails, as she shares insights on building community, balancing...
Mobile ordering at coffee shops has been transformed by Starbucks, but indie coffee has been left out in the cold until now. With joe, local coffee is leveling the playing field against national chains.
Why mobile ordering for coffee shops hasn't rivaled Starbucks... yet
Mobile ordering and loyalty is top of mind for just about everyone in the indie coffee space. With national chains generating major returns indie coffee pros have looked for ways to compete, but largely found solutions built for restaurants and tried to shoehorn it into their business with lackluster results.
We live in an era where convenience is at a premium and too often people pass up the experiences they prefer for products that are "good enough" when they are ultra convenient. At joe, we took it as our duty as former baristas to stand up for for indie coffee and empower owners to provide great experiences for customers that beat what national chains can offer.
Below, we pulled together an infographic to highlight why a sub-par mobile ordering and loyalty system just won't cut it. Your business needs the best and your customers deserve it too.
