--- title: Built-in menu features to boost seasonal sales 🎄 description: Promote Seasonal Signature drinks with joe's built-in menu features. Your customers will love to try something new and you get a boost to your bottom line. image: https://blog.joe.coffee/hubfs/red%20images.jpg --- [![joe-logo-2023-edition_joe logo white on red](https://blog.joe.coffee/hs-fs/hubfs/joe-logo-2023-edition_joe%20logo%20white%20on%20red.png?width=75&height=75&name=joe-logo-2023-edition_joe%20logo%20white%20on%20red.png)](https://joe.coffee) - [PRODUCT OVERVIEW](https://joe.coffee/point-of-sale) - [TESTIMONIALS](https://joe.coffee/testimonials) - [PRICING](https://joe.coffee/pricing) - [ABOUT US](https://joe.coffee/why-joe) - [FAQs](https://support.joe.coffee) - RESOURCES - [COMMUNITY HUB](https://joe-partner-community.circle.so) - [INDUSTRY BLOG](https://blog.joe.coffee) - [PARTNER STORIES](https://blog.joe.coffee/testimonials) [OWNER LOGIN](https://manage.joe.coffee/login) [ORDER AHEAD](https://shop.joe.coffee) Mobile Ordering # Built-in menu features to boost seasonal sales 🎄 Promote Seasonal Signature drinks with joe's built-in menu features. Your customers will love to try something new and you get a boost to your bottom line. [Cass Clark](https://blog.joe.coffee/author/cass-clark) Dec 7, 2022 --- Seasonal signature drinks, like these 10 holiday drink recipes, are a fun and effective way to reengage your customers, encourage larger ticket averages, and increase purchase frequency -- just in time for the holidays! With these built in menu features, we'll automatically market your holiday menu for you, so you can focus back your attention to customers and serving your community.  In fact, joe partners who make intentional menu updates like the ones listed below see ticket averages increase more than $1.00 in the app! All with minimal efforts. Utilize these 3 features (told you it was easy!) of your joe menu to effortlessly promote your seasonal signatures and give a boost to your bottom line!     ## First, start with scrumptious item images & descriptions To make any menu item stand out from the crowd -- especially for your seasonal menu items -- creative images and descriptions on joe are a must!  ![red images](https://blog.joe.coffee/hs-fs/hubfs/red%20images.jpg?width=525&height=425&name=red%20images.jpg) When taking a photo of a seasonal drink, consider adding holiday accents in the photos, such as a candy cane, cinnamon stick, or peppermint bark alongside the cup. For cold drinks, add colorful sprinkles, or chocolate drizzle to make that drink look even more mouthwatering.  Writing descriptions for drinks is simple!  Include the flavor profile, think about how customers will feel sipping on your drink, and when in doubt check out some common buzzwords.  [How to update images and item descriptions](https://support.joe.coffee/article/31-how-to-add-images-to-my-menu)     ## Utilize Featured Items to automatically promote your seasonal menu items joe's Featured Items, a powerful built-in marketing tool, promotes your seasonal drinks for you. It's a simple way to encourage customers in the app to take action and choose your limited time offers.  ![featured items-1](https://blog.joe.coffee/hs-fs/hubfs/featured%20items-1.jpg?width=561&height=455&name=featured%20items-1.jpg) As seen in the photo above, holiday drinks set as Featured Items are automatically advertised to customers when browsing your menu.  Setting Featured Items in the app can be done from the "Menu Settings" tab in your joe merchant portal. [Here's how to add your own Featured Items](https://support.joe.coffee/article/45-featured-items) ## Last, let Checkout Upsell market seasonal food items to every customer If your cafe is offering seasonal food items, such as specialty pastry's, utilize checkout upsell feature as a surefire way to encourage customers to buy them.  joe's Checkout Upsell Items feature is like the *perfect barista* who asks *every* customer if they'd like to add a pastry to their order -- but without you having to nag. ![upsell](https://blog.joe.coffee/hs-fs/hubfs/upsell.jpg?width=557&height=451&name=upsell.jpg) Ideal for seasonal pastries, like the cranberry& white chocolate scone picture, you can choose up to 8 items from your menu that are automatically promoted to your customers at checkout. Plus with your delicious photos and mouthwatering descriptions, it's a no brainer that they'll want to add it to cart.  Setting Checkout Upsell Items in the app can be done from the "Promote" tab in your joe merchant portal. [How to set Checkout Upsell Item](https://support.joe.coffee/article/44-checkout-up-sell)   These three are just a few of joe's built in features that are a part of the [joe's loyalty marketing engine](https://grow.joe.coffee/loyalty-marketing-built-for-coffee). Let joe do the hard work to encourage customers to try something new and bring them back more often. You'll see a holiday lift to your bottom line! For additional support growing your business with joe, or to learn more about joe's loyalty marketing engine, our Partner Success Team is here to help. Email us at [success@joe.coffee](mailto:success@joe.coffee)and a joe team member will get in touch.  [![Estimate your growth on joe](https://no-cache.hubspot.com/cta/default/4591743/79ccb581-5418-4d5f-9376-2c83eccdebdc.png)](https://cta-redirect.hubspot.com/cta/redirect/4591743/79ccb581-5418-4d5f-9376-2c83eccdebdc)     [Mobile Ordering](https://blog.joe.coffee/tag/mobile-ordering) [joe POS](https://blog.joe.coffee/tag/joe-pos) [Loyalty Marketing](https://blog.joe.coffee/tag/loyalty-marketing) [Coffee Shop Launch](https://blog.joe.coffee/tag/coffee-shop-launch) ## Similar posts Loyalty Marketing ### [Loyalty Marketing with Joe: Smarter Growth, Not Just Redemptions](https://blog.joe.coffee/loyalty-marketing-with-joe-smarter-growth-not-just-redemptions) Boost coffee shop growth with Joe Loyalty. Achieve higher participation, smarter fund use, and real ROI with a 6% flat rate. Drive new purchasing... Marketing Apr 17, 2025 Loyalty Marketing ### [Level Up Your Coffee Shop Loyalty: Why joe is the Key to Success](https://blog.joe.coffee/level-up-your-coffee-shop-loyalty-why-joe-is-the-key-to-success) How upgrading to an automated loyalty marketing program can grow your independent coffee shops, using Joe as a prime example. Cass Clark May 25, 2023 Coffee Shop Owner ### [Innovation in Coffee: Why Naomi Joe Chose joe Point of Sale](https://blog.joe.coffee/innovation-in-coffee-why-naomi-joe-chose-joe-point-of-sale) Why it's important to support local coffee, what is unique about his coffee shop, and why innovation was key to choosing joe has his point of sale. Cass Clark Jul 20, 2023 **Let's build coffee** and community together. Sign up today to get the inside scoop on all things independent coffee. From industry trends to inspiration about how to innovate, find out how others are thriving by leveraging joe's effortless technology. ### ![joe-logo-2023-edition_joe logo white on red](https://blog.joe.coffee/hs-fs/hubfs/joe-logo-2023-edition_joe%20logo%20white%20on%20red.png?width=92&height=92&name=joe-logo-2023-edition_joe%20logo%20white%20on%20red.png) The complete ordering system, built for local coffee shops to thrive.    ### Resources - [Get a Demo](https://joe.coffee/get-started) - [Partner Login](https://merchant.joe.coffee/) - [Support](https://support.joe.coffee/) - [Blog](https://blog.joe.coffee) - [Merchant Terms of Service](https://joe.coffee/merchant-tos/) - [Terms & Conditions and Privacy Policy](https://joe.coffee/terms-of-service-privacy-policy/) ### Our Company - [About Us](https://joe.coffee/why-joe) - [Contact Us](https://support.joe.coffee) © 2023 Coffey Ventures, Inc. All rights reserved [Privacy Policy](https://joe.coffee/terms-of-service-privacy-policy/) [Powered by Atlas - a B2B SaaS HubSpot theme](https://www.kalungi.com/atlas-hubspot-theme-for-b2b-saas-software)