--- title: "Demo: The Coffee Shop OS Built by Baristas" description: Hundreds of community coffee shops have left their traditional POS systems like Square and Toast to get the same benefits from tech that Starbucks enjoys. image: https://blog.joe.coffee/hubfs/image-png-Feb-26-2025-07-13-34-6320-AM.png --- [![joe-logo-2023-edition_joe logo white on red](https://blog.joe.coffee/hs-fs/hubfs/joe-logo-2023-edition_joe%20logo%20white%20on%20red.png?width=75&height=75&name=joe-logo-2023-edition_joe%20logo%20white%20on%20red.png)](https://joe.coffee) - [PRODUCT OVERVIEW](https://joe.coffee/point-of-sale) - [TESTIMONIALS](https://joe.coffee/testimonials) - [PRICING](https://joe.coffee/pricing) - [ABOUT US](https://joe.coffee/why-joe) - [FAQs](https://support.joe.coffee) - RESOURCES - [COMMUNITY HUB](https://joe-partner-community.circle.so) - [INDUSTRY BLOG](https://blog.joe.coffee) - [PARTNER STORIES](https://blog.joe.coffee/testimonials) [OWNER LOGIN](https://manage.joe.coffee/login) [ORDER AHEAD](https://shop.joe.coffee) Coffee Shop Owner # Demo: The Coffee Shop OS Built by Baristas Hundreds of community coffee shops have left their traditional POS systems like Square and Toast to get the same benefits from tech that Starbucks enjoys. [Joe Success Team](https://blog.joe.coffee/author/joe-success-team) Feb 26, 2025 --- In this article, we provide highlights of key aspects of the complete operating system powered by joe including Kiosk, Barista Terminal, and Admin tools. For insights on the philosophy behind joe [go here](https://blog.joe.coffee/collaboration-over-competition-why-we-have-more-to-gain-coming-together).  # **Relationship-Driven Ordering & Workflows**   At **joe**, we designed our platform from the perspective of both customers and baristas. Our goal? To eliminate workflow inefficiencies, provide customers with the most seamless and rewarding ordering experience, and connect you with the world’s largest community of independent coffee lovers. Recently, we introduced a **kiosk experience built specifically for coffee shops**, designed to enhance customer relationships and optimize barista workflows. With this system, customers can: ✅ **Save favorites** for one-tap reordering ✅ **Reorder entire baskets**—perfect for families and groups ✅ **Purchase or reload cash cards** for easy payments ✅ **Minimize barista data entry**, so your team can focus on what matters—crafting exceptional coffee and engaging with customers --- ### **Maximizing Value with Smart Automation & Community-Driven Growth** At joe, our long-term vision is to automate essential tasks as much as possible, giving you more time to focus on what matters—your customers, your craft, and your business. While full automation is a future goal, we're already equipping you with the tools you need today to build your brand, engage your community, and create meaningful loyalty programs that reflect your shop’s unique identity. Watch the video below for an overview of our admin portal which includes employee management, marketing, workflow tools, insights, reporting and more.     Demo Highlights:  - 00:00 Introduction and Overview - 00:45 The Vision Behind Joe - 02:41 Insights Dashboard - 07:47 Marketing and Loyalty Tools - 14:19 Brand Management - 15:45 Customer and Employee Management - 17:50 Reporting and Automation - 20:20 Conclusion and Contact Information Our approach ensures that **every incentive, loyalty program, and customer engagement tool is built specifically for independent coffee shops**, designed to drive real results while minimizing risk. From marketing mechanics to audience segmentation, every feature is integrated seamlessly across **kiosks, point-of-sale, mobile apps, and web ordering**, ensuring a cohesive and effective experience for both you and your customers. We’ll continue rolling out new features to maximize your value, and we encourage you to be part of this journey. **Join our Community Hub** via the Resources tab on our website to connect with other coffee shop owners and baristas, share best practices, request features, and help shape the future of indie coffee. Got questions? **Reach out to us at thrive@joecoffee**—we’d love to hear from you. Let’s grow together. ☕🚀 ### Customer App Experience    One of the biggest advantages of running on **Joe’s complete operating system** is the way we personalize the app experience for your most loyal customers. Unlike other marketplace apps that offer a one-size-fits-all approach, **Joe dynamically adapts to each customer's loyalty status**, ensuring your best customers receive the most **seamless, rewarding, and engaging experience possible.** When a customer joins your loyalty program, their app transforms into a **branded profile experience** unique to your shop. This means: ✅ **Easy access to stored rewards & balances** across kiosks, terminals, the app, and online ✅ **One-tap reordering** for favorite drinks, full baskets, and past purchases ✅ **Auto-reload for stored balances**, ensuring consistent cash flow ✅ **Gift card integration** for effortless sharing and redemption ✅ **Smart recommendations** that evolve based on seasonal trends and customer preferences ✅ **Gamified rewards & challenges**, keeping customers engaged and coming back **Why does this matter?** It removes friction. Your customers don’t have to think twice about ordering their favorites, supporting your shop, or engaging with new items. And because **Joe captures 100% of their purchase data**, we can **reinforce customer loyalty with smart incentives, timely reminders, and tailored offers**, keeping your shop top-of-mind without you having to lift a finger. ## **Getting Started is Simple** **![9-1-en](https://blog.joe.coffee/hs-fs/hubfs/9-1-en.jpg?width=1920&height=960&name=9-1-en.jpg)** Switching systems can feel like a hassle—but we’re not a POS, we’re your **technology partner**. We only grow when you do, which means our success is directly tied to yours. Our team handles the setup so you can focus on running your business. ### **Here’s how it works:** 📌 **Step 1:** Email [success@joe.coffee](mailto:success@joe.coffee) and let us know you're interested 📌 **Step 2:** We’ll schedule a quick 30-minute call to discuss your workflow, menu details, and launch timing 📌 **Step 3:** We’ll build your menu and digital storefront—getting you up and running based on your availability Ready to upgrade your ordering experience? **Let’s get started today.** 🚀 [Coffee Shop Owner](https://blog.joe.coffee/tag/coffee-shop-owner) [Build In Public](https://blog.joe.coffee/tag/build-in-public) ## Similar posts Barista ### [May + June Offer Update & Barista Reaction Vid](https://blog.joe.coffee/reaction-video-what-its-like-for-baristas-to-make-the-switch-to-joe) Discover how Joe empowers baristas and coffee shops with powerful tools and special offers for May and June launches to drive success and customer... Joe Success Team May 2, 2025 Build In Public ### [From Passion to Profit: Maxwell Mooney’s Blueprint for Building a Thriving Coffee Shop When Costs Rise](https://blog.joe.coffee/maxwell_mooney_square_price_increase_coffee-shops) Discover insights from Maxwell Mooney, founder of Narrative Coffee and consultant at Thread Bear Coffee Consulting, on building a thriving coffee... Marketing Feb 28, 2025 Coffee Shop Owner ### [4 reasons why your coffee shop needs a kitchen display system (KDS)](https://blog.joe.coffee/4-reasons-why-your-coffee-shop-needs-a-kitchen-display-system-kds) Considering adding food to your coffee shop menu? New menu offerings shouldn’t also add stress to your barista’s workflow. joe's barista KDS can help! Cass Clark May 10, 2023 **Let's build coffee** and community together. Sign up today to get the inside scoop on all things independent coffee. From industry trends to inspiration about how to innovate, find out how others are thriving by leveraging joe's effortless technology. ### ![joe-logo-2023-edition_joe logo white on red](https://blog.joe.coffee/hs-fs/hubfs/joe-logo-2023-edition_joe%20logo%20white%20on%20red.png?width=92&height=92&name=joe-logo-2023-edition_joe%20logo%20white%20on%20red.png) The complete ordering system, built for local coffee shops to thrive.    ### Resources - [Get a Demo](https://joe.coffee/get-started) - [Partner Login](https://merchant.joe.coffee/) - [Support](https://support.joe.coffee/) - [Blog](https://blog.joe.coffee) - [Merchant Terms of Service](https://joe.coffee/merchant-tos/) - [Terms & Conditions and Privacy Policy](https://joe.coffee/terms-of-service-privacy-policy/) ### Our Company - [About Us](https://joe.coffee/why-joe) - [Contact Us](https://support.joe.coffee) © 2023 Coffey Ventures, Inc. All rights reserved [Privacy Policy](https://joe.coffee/terms-of-service-privacy-policy/) [Powered by Atlas - a B2B SaaS HubSpot theme](https://www.kalungi.com/atlas-hubspot-theme-for-b2b-saas-software) ```json { "@context" : "https://schema.org", "@type" : "VideoObject", "contentUrl" : "https://stream.mux.com/RC7302ne00PnBfROeNTnR361hX2SsBH6WysPpvXF1Bgvg/capped-1080p.mp4", "dateModified" : "2025-03-04T16:09:22.975Z", "duration" : "PT1M17S", "height" : 1080, "name" : "Brenden Hardware Walk through", "thumbnailUrl" : "https://4591743.fs1.hubspotusercontent-na1.net/hubfs/4591743/Brenden%20Hardware%20Walk%20through.mp4/medium.jpg?t=1741104562975", "uploadDate" : "2025-03-04T16:09:22.970Z", "width" : 1920 } ``` ```json { "@context" : "https://schema.org", "@type" : "VideoObject", "contentUrl" : "https://stream.mux.com/D1ZVQuNnCo02iKk1Sy9cwOpR1TjkxQRj0001CEf4gmMZKw/capped-1080p.mp4", "dateModified" : "2025-03-12T15:39:47.261Z", "duration" : "PT10S", "height" : 1280, "name" : "Snapinst.app_video_AQP535p8zib9xAB10y2-XQleFlDP30oy2L06oLWT38CWapU3j3a_ErJ1UTrrKpPAKHQA9dGYmu1ggE0p4ENk552qU8B181rBeRneiRY", "thumbnailUrl" : "https://4591743.fs1.hubspotusercontent-na1.net/hubfs/4591743/Snapinst.app_video_AQP535p8zib9xAB10y2-XQleFlDP30oy2L06oLWT38CWapU3j3a_ErJ1UTrrKpPAKHQA9dGYmu1ggE0p4ENk552qU8B181rBeRneiRY.mp4/medium.jpg?t=1741793987261", "uploadDate" : "2025-03-12T15:39:47.256Z", "width" : 720 } ``` ```json { "@context" : "https://schema.org", "@type" : "VideoObject", "contentUrl" : "https://stream.mux.com/4TbkxJN1hrWq5asOz01niA3RX6mUhGOdoFN85qAb25VY/capped-1080p.mp4", "dateModified" : "2025-03-12T20:51:12.716Z", "duration" : "PT21M34S", "height" : 1080, "name" : "Merchant Manager", "thumbnailUrl" : "https://4591743.fs1.hubspotusercontent-na1.net/hubfs/4591743/Merchant%20Manager.mp4/medium.jpg?t=1741812672716", "uploadDate" : "2025-03-12T20:51:12.711Z", "width" : 1920 } ``` ```json { "@context" : "https://schema.org", "@type" : "VideoObject", "contentUrl" : "https://stream.mux.com/caePRh42sVLC1jMBnoeR3tUU82WFc01rXXiV00cc4DBpE/capped-1080p.mp4", "dateModified" : "2025-03-12T22:47:52.946Z", "duration" : "PT5M29S", "height" : 1080, "name" : "Consumer App Overview", "thumbnailUrl" : "https://4591743.fs1.hubspotusercontent-na1.net/hubfs/4591743/Consumer%20App%20Overview.mp4/medium.jpg?t=1741819672946", "uploadDate" : "2025-03-12T22:47:52.941Z", "width" : 1920 } ```